Ecommerce Marketing

For businesses with an established site, looking to get more traffic from search and social media.

Ecommerce Content Marketing

How 9 Ecommerce Stores Use Content Marketing to Build Links

Long a staple in the ecommerce store owner’s toolkit, blogger outreach is valued for its effectiveness in bolstering brand awareness and in building high quality links, contributing to that much coveted web authority.  However, Google’s recent move to penalize bloggers for failing to use a nofollow tag on outbound links when reviewing a product or …

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Ecommerce Social Media David Amerland Interview

Social Media eCommerce: How To Boost Exposure and Loyalty

Is social media sucking up all your time with nothing in return? Social media is a critical aspect of increasing your e-commerce site’s online visibility. When used correctly, you can build meaningful relationships with customers and influencers. These relationships help you create a trusted brand that people prefer over big box retailers. I am not a social media …

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Instagram For Ecommerce

15 Instagram Marketing Tips For Your Ecommerce Business

If you want to get your brand front of people quickly but don’t want to rely solely on SEO, then your next best move is to focus on Social Media.

Facebook, Twitter, Pinterest, Instagram, Snapchat, Google+ — they’re all social media. But the way people interact on them in regards to brands and e-commerce couldn’t be more different.

Persuasive Marketing

19 Persuasive Marketing Techniques For Product Descriptions That Sell

People don’t read online; unless they’re about to spend money—then they scrutinize each word. Design, SEO, and advertising can only get you so far. If you want to accelerate sales online, you need persuasive copy. According to Harvard Business professor Gerald Zaltman, 95% of our purchase decision occurs in the subconscious mind. Most marketers ignore how our brains work and fight …

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How to Increase the ROI of Your Google Product Ads by 1550% in One Month

How to Increase the ROI of Your Google Product Ads by 1550% in One Month

Does the overcomplexity of Google AdWords cause you heartburn? Data feeds, dynamic remarketing, product listing ads. It can all get overwhelming…and expensive…fast.  Yes, there are common best practices, but when it comes to applying them to your specific business seeing them in action can help you understand the big picture. Today, I’m not  going to show …

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