Jungle Scout Review: Is It Worth It For Amazon Sellers?

Written by

Darren DeMatas



Written by

Darren DeMatas


Reviewed By Our team of writers and content creators are experts in ecommerce and we fact-check every claim in our work to ensure it’s accurate and up-to-date. (Learn about our editorial guidelines.).

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Are you in search of comprehensive Jungle Scout reviews? Well, you’re in luck. In our quest to provide you with a first-hand experience, we’re sharing our in-depth review of this incredible tool. We also encourage you to share your own reviews for a more dynamic discussion about its effectiveness. Let’s dive in.

What Is Jungle Scout

Jungle Scout is a legit online tool, designed to give Amazon sellers the boost they need to succeed in today’s competitive market. The beauty of Jungle Scout lies in its comprehensive approach, offering a suite of features that allow sellers to track product performance, analyze competition, estimate profitability, and much more. Aimed at both beginner and experienced sellers, it’s been a game-changer in online selling. 

Very User-Friendly
Complete Amazon Toolkit
Reliable Real-time Data
Too Much Bot Support
Limited To Amazon Only
Basic Listing Optimization
Value 5
Features 5
Customer Support3.5
Integrations 3
Ease of Use 5
Overall Score
User Rating
1 reviews

Greg Mercer, who founded Jungle Scout in 2015, is the mastermind behind this unique and influential tool. Greg, an established Amazon seller, structured the software to tackle the common pain points sellers experience. His visionary approach and in-depth understanding of the Amazon platform have led Jungle Scout to become one of the most popular software tools for Amazon sellers globally.

Overview of Jungle Scout

Jungle Scout certainly shines as an indispensable tool not just for Amazon sellers but also for affiliate marketers. Imagine having the power to identify winning products before they even hit the shelves. Jungle Scout turns that imagination into reality, offering you the unique advantage of being a step ahead in Amazon sales’s ruthless, competitive world. Whether you’re an Amazon seller taking your first steps or an affiliate marketer searching for promising products, Jungle Scout makes the voyage smoother by providing a treasure map leading to rich selling opportunities. 

Jungle Scout

With Jungle Scout, affiliate marketers are given the unique privilege of apprehending hot products, pricing keywords, and trends, all in time to adjust their strategies and amplify their gains. As an affiliate marketer, you know that timing and trending products can make or break your campaign. Jungle Scout keeps you in the know, ensuring that you ride the popularity wave at its high. 

It’s no hyperbole to say that Jungle Scout serves as the secret sauce that can spice up your sales and affiliate marketing journey on the giant ecommerce platform that is Amazon. So whether you’re an Amazon seller aiming to grow your store or an affiliate marketer focusing on boosting your profits through curated campaigns, sense the unparalleled advantage of having Jungle Scout as your trusted partner in your ecommerce endeavor. 


  • Jungle Scout is beginner-friendly, offering an intuitive dashboard that’s simple to navigate.
  • It showcases a robust set of tools and features developed specifically to assist Amazon sellers with their product research.
  • The platform provides accurate sales and competition data, enabling you to make informed decisions about product viability.
  • Jungle Scout’s keyword and trend-tracking tools are remarkably effective, helping you stay updated with market tendencies.
  • It offers round-the-clock customer support, ready to assist with any questions or issues users may have.


  • Jungle Scout heavily relies on bot support, which may sometimes fail to understand complex queries, rather than live chat, which offers human interaction and problem-solving.
  • Beginners might find the interface overwhelming due to the sheer volume of data presented.
  • While Jungle Scout offers vast functionality, some of its features may be complex and require a steep learning curve for users unfamiliar with Amazon selling.
  • The subscription cost may be too high for small-scale sellers or those just starting out on Amazon.
  • As Jungle Scout specializes in Amazon, its effectiveness is somewhat less when used for other ecommerce platforms, limiting its versatility.

Features and Tools Offered

Let’s delve deeper into the comprehensive suite of features and tools that Jungle Scout provides. Its offerings are diverse and expansive in the pursuit of easing your Amazon FBA journey. This makes it accommodating for beginners, easing the steep learning curve associated with selling on Amazon.

For product and niche research, Jungle Scout provides an impressive array of criteria you can customize according to your needs. This includes product categories, estimated sales, reviews, and a prolific keyword research tool designed with Amazon sellers in mind. Ranking data is also effortlessly unveiled, providing a brief yet detailed insight into key product data that can significantly steer your decision-making process. Below, you’ll see the Opportunity Finder (formerly Niche Hunter) in action.

Jungle Scout Niche Finder 1

The tool also features an Opportunity Score that evaluates the desirability of products on a scale of 1 to 10. This can be incredibly helpful if you’re just starting out and unsure which products bear potential profits. 

Another notable feature is Jungle Scout’s Supplier Database, a tool that links you directly to sellers and vendors of the products. This feature allows you to evaluate product quality, price, and minimum order quantity from both domestic and international suppliers. 

Jungle Scout Suppliers

With features like Sales Analytics and Keyword Tracker, managing your profits and optimizing your product listings becomes less daunting. These tools offer an effortless way to keep track of your sales, promotional data, and top-performing keywords, making your Amazon FBA journey much more manageable. 

The Jungle Scout Chrome Extension is also worth mentioning. It allows sellers to research and validate product ideas directly from their browsers while browsing the Amazon site. This feature can save you considerable time and provide real-time accuracy. 

Deploying these robust tools and features could be your pathway to managing a successful FBA business. Remember, Jungle Scout is a tool to maximize efficiency and mitigate hurdles. It’s up to you to discover and utilize its potential.

Navigating the Dashboard

Needless to say, the effectiveness of any tool greatly relies on its functionality and ease of use. And Jungle Scout’s intuitive dashboard is designed to simplify the task for you. As a user, you will be greeted with a comprehensive overview of the platform, making it easy to access its many features and tools. 

The dashboard is where all your product research comes together in a streamlined, easy-to-read interface. It’s divided into sections that give you insights into product trends, competitors, and sales data. Each section is well-structured and user-friendly, allowing you to navigate around, find the data you need quickly. 

What I personally admire about Jungle Scout’s dashboard is its adaptability. Whether you’re a beginner or an experienced seller, you’ll find the ease of navigation and the clarity of the data presentation simple. It offers a range of tools and resources, all located in handy tabs. This versatility ensures that everyone, from first-time users to veteran ecommerce entrepreneurs, can make the most of the Jungle Scout platform. 

Navigating Jungle Scout

Each captured data point on your dashboard is clickable, taking you to a more detailed analysis. This level of drill-down specificity is one of Jungle Scout’s greatest strengths, ensuring you’re left with no unanswered questions about your chosen products and markets. 

While the dashboard brings powerful analytics into a simple, digestible format, it’s worth noting that some of these sections may seem dense to new users. However, don’t let that intimidate you. Jungle Scout provides ample resources, like their informative tutorial videos and extensive knowledge base, to help you master the platform quickly. 

As you become more familiar with Jungle Scout, you’ll realize that ease of navigation and access to comprehensive market data, fused in a smart, user-friendly interface, may just be the secret sauce that makes Jungle Scout stand tall in the pool of Amazon research tools.

Product Research Using Jungle Scout

When delving into product research using Jungle Scout, many tools are ready to assist you. The product database, for example, is a standout feature, allowing you to peruse millions of Amazon-listed products. It enables you to whittle down your search using various criteria like categories, estimated sales, reviews, ratings, and much more. With carefully tailored filters, this feature readily guides you toward identifying potentially profitable products. 

On Jungle Scout’s platform, the ‘Keyword Scout’ feature comes into play here. Providing comprehensive insight, Keyword Scout supports you in maintaining a clear view of product data over time. It also offers related keywords, long-tail keywords, and specific keyword data from Amazon – giving you a well-rounded understanding of what potential customers might be searching for when looking for products similar to yours. 

Jungle Scout Keyword Scout

Beyond that, Jungle Scout also offers a valuable product tracker. Say goodbye to cumbersome spreadsheets or tedious manual tracking. Monitor product performance over time, keep an eye on inventory levels, and assess potential competition effortlessly. This feature gives you a bird’s eye view of your market segment, providing crucial insights into possible demand and supply dynamics. 

Just envision being a novice seller with a product idea. With Jungle Scout by your side, you can scrutinize similar products on Amazon, gathering relevant data on their performance, level of competition, and customer reviews. This trove of information acts as a compass, pointing you towards what performs well and cautioning you about what doesn’t. Such insights can steer your decision-making process regarding the viability of your profitable product. 

Therefore, irrespective of whether you’re a budding ecommerce entrepreneur or an experienced Amazon seller, Jungle Scout equips you with accurate, dependable data. It turns daunting product research into a walk in the park. It’s not just about surviving in the jungle; Jungle Scout transforms you into a seasoned explorer, guiding you straight to profitable products.

Analyzing Sales and Competition Data

As a user, one of Jungle Scout’s most impressive features is the analysis of sales and competition data. This is made user-friendly even for absolute beginners. Jungle Scout consolidates raw marketplace data, transforming it into easily digestible insights. This enables you to understand your competition and visualize your product sales performance. 

See Competitor Sales With Jungle Scout

Jungle Scout’s algorithm estimates your potential sales by inputting your listing details. Variables like sales rank, seller ratings, and reviews are analyzed to generate projections, ensuring that you’re armed with comprehensive data. But it doesn’t just stop there. Jungle Scout also offers a clear picture of your competitors – who they are, their sales volumes, and how they rank in relation to your product. 

You’re not left to analyze this data on your own. Jungle Scout interprets the numbers and delivers actionable insights. It also provides trend analysis, allowing you to examine the sales history and predict future performance. This can guide your decision-making process and help you refine your strategy for success. 

The power to harness this information allows you to be proactive rather than reactive. Instead of manually aggregating and analyzing data, you can focus on refining your product listings and optimizing your strategy. This can be crucial for new business owners and seasoned sellers alike. 

Jungle Scout Listing Analyzer

Remember, knowledge is power. By equipping yourself with these details, you put yourself in an advantageous position to compete in the race of Amazon sales.

Estimating Profitability and ROI

Understanding the potential profitability of products is paramount when working with Amazon FBA. Fortunately, Jungle Scout helps take the guesswork out of this step. The Profit Calculator tool within Jungle Scout is exceptional for estimating potential profits and the potential return on investment (ROI). The tool accounts for various factors, including Amazon fees, cost of goods, shipping, and more, providing a more realistic picture of your potential margins. 

With its integrated cost breakdown feature, Jungle Scout considers possible unforeseen or overlooked expenses, saving you from unwanted surprises. All you need to do is enter your estimated cost, and Jungle Scout calculates the rest, facilitating smarter business decisions for you. 

Let’s not underestimate the power of analyzing and tracking ROI either. Using the Product Tracker, you can examine historical sales data for any product, enabling a reliable projection of potential ROI. You can see how a product performs within a specified period, helping you decide if an item is lucrative before investing too much time or resources. This functionality provides vital insights into seasonal trends, allowing you to better plan your inventory and optimize profit margins. 

What’s more, the accessibility of Jungle Scout doesn’t stop at your desktop. With their mobile app, you can take your product research and profitability calculations wherever you go, ensuring you never miss a beat while running your Amazon FBA business. 

In a nutshell, Jungle Scout combines in-depth data analysis with ease of use, embodying what every Amazon seller, beginner or seasoned, needs to make well-informed, profitable decisions.

Tracking Keywords and Trends

You may wonder, “How does Jungle Scout help me stay ahead of the competition?” Tracking keywords and trends is pivotal, and Jungle Scout does it meticulously. With this tool, you can track keywords most relevant to your product type and niche. This isn’t just about having a one-time overview; it’s about continuous monitoring that can help you adapt your strategy based on trending. 

The platform doesn’t stop at keywords but monitors and tracks market trends. Ask any seasoned seller, and they’ll tell you – staying diligent about what’s trending in the market can be a game-changer for your sales. Jungle Scout’s trend-tracking feature provides insights into market fluctuations and shifts. Whether it’s a seasonal trend or an emerging product preference, you’re armed with the data necessary to pivot your sales strategy when needed, helping to maximize both sales and profitability. 

All this information is neatly presented in easy-to-navigate charts and graphs, ensuring you don’t miss out on vital data. Also, Jungle Scout’s interface allows you to customize your dashboard view per your preference, allowing optimal interaction with the available data. 

Overall, tracking keywords and trends with Jungle Scout can be seen as having a knowledgeable guide through the thickets of the Amazon marketplace, ensuring you never lose sight of key strategies needed for your business to thrive.

Integrations and Extensions

First, let’s touch on the Chrome Extension. It’s a tool you integrate directly into your Google Chrome browser, providing real-time data as you browse or shop on Amazon. Key information like price, rank, reviews, and estimated sales can be surfaced on the go. This feature is certainly beneficial in making quick, informed decisions. 

Jungle Scout also offers an integration with Amazon Seller Central. Here, the platform pulls sales data from your Amazon Seller account, providing accurate tracking of inventory, profits, and sales scenarios, which can greatly facilitate your ecommerce operations on Amazon. 

However, it is important to mention that Jungle Scout primarily focuses on Amazon, limiting its utility to other marketplaces like eBay or Walmart. For example, according to some users on Reddit, its effectiveness with Walmart is debatable. Hence, while Jungle Scout provides useful tools and insights for Amazon, its coverage of other digital marketplaces is limited. 

Jungle Scout’s suite of integrations and extensions is designed to bring efficiency to your Amazon-oriented workflow and empower you with data-driven insights. Yet, the platform’s effectiveness with other major marketplaces can vary and should be considered when deciding if this tool suits your ecommerce needs.

Customer Support and Resources

While Jungle Scout facilitates many video training tutorials and literature to guide you through your ecommerce journey, there’s a touch of the human element that seems to be wanted. Much of their customer service leans heavily on bot support, which, while able to tackle standard queries quickly, may not cater to the more unique or complex questions that you might have. 

Live chat on Jungle Scout just kept sending me to articles

This reliance on automated responses means that getting a specific question addressed promptly and efficiently might take longer than expected. Not being able to access real-time human assistance can potentially create a hurdle, particularly when navigating a nuanced issue that requires an immediate resolution in the dynamic world of ecommerce. 

This notable gap in the personal touch definitely hurt their rating. When you’re in the thick of optimizing your business practices, assessing market trends, and managing sales data, always being met with automated responses might not be satisfying or helpful. If you’re the type of person that has a ton of questions and would rather chat with a person, you may want to consider Jungle Scout alternatives.

Therefore, while Jungle Scout checks numerous boxes in terms of convenience, integrations, and comprehensive tools, their customer support structure might sometimes leave you wishing to pick up the phone and speak to a live representative to get your unique questions accurately addressed.

Pricing Plans and Subscription Options

When considering Jungle Scout, it’s essential to comprehend their pricing and subscription options to ensure you get the service that best meets your needs and budget. They offer plans that cater to individuals who are new to selling, as well as seasoned entrepreneurs. 

Jungle Scout Pricing & Plans - Monthly Membership Costs - Jungle Scout
  • The Basic package fee is $49/month, including single-user access, product research, and an opportunity finder. This package is an excellent choice for those exploring the ecommerce landscape for the first time. 
  • The next level up, the Suite package, is priced at $69/month. It offers additional features, such as advanced seller tools and keyword scout, designed to cater to businesses with an expanding product selection. 
  • For those fully invested in the ecommerce industry with multiple products and needing advanced features like priority onboarding, the Professional package, priced at $124/month, fits the bill.

And, if you’re a larger business requiring specialized services, Jungle Scout offers an Enterprise plan. You’ll need to connect with Jungle Scout directly for a customized quote for your business needs. 

It should be noted that Jungle Scout does not offer a free plan. However, they have a 7-day free trial with their paid tools to allow potential users to evaluate the service. Moreover, they also provide a 14-day money-back guarantee. If you find the service unsatisfactory, you can claim a full refund. 

In a nutshell, Jungle Scout offers comprehensive pricing plans and flexible subscription options that can accommodate sellers of all sizes. Although the fee may seem high initially, the array of tools and features offered make the expense a justifiable business investment.

Is Jungle Scout Worth It For Amazon Sellers?

Now, let’s address the question, “Is Jungle Scout worth it?” Without a doubt, my answer is a resounding yes. Particularly for newcomers venturing into the ecommerce space, I strongly believe Jungle Scout to be an invaluable tool. It offers a comprehensive suite of features that will provide you with everything you need to conduct Amazon product research and navigate the marketplace effectively and successfully. 

In addition, Jungle Scout holds its own compared to other industry-leading tools in the market, such as Helium 10. It’s also important to clarify what tools might not be a wise investment. For instance, while Ahrefs is an excellent platform for its specific tasks, it is not the best fit for aspiring ecommerce vendors, especially those not yet established. 

Wrapping up, your investment in Jungle Scout translates into an investment in your success within the ecommerce world. With this tool, there’s little room for error, especially regarding Amazon product research. 

What Do You Think About Jungle Scout?

We value your opinion and would love to hear from you. Your feedback on Jungle Scout adds great value to our community, assisting others on their journey to success. So, why not take a moment to share your experience with Jungle Scout? Whether you found it amazingly helpful or think there’s room for improvement, every review helps. Share your insights, tips, and suggestions. Let’s help each other succeed in this digital marketplace. 

Leave a review today and make a difference for someone else tomorrow!

About the author

Photo of author
Darren DeMatas
Darren has an MBA in Internet Marketing and 10+ years of experience marketing retail, manufacturing and Internet marketing corporations, 7-figure brands and startups online. Follow him on TwitterLinkedIn

User Reviews:

4.3/5 (1 votes)

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